International Legal Vision | Traffic Lights in the AI Era: Compliance Analysis of the EU Artificial Intelligence Act


Published:

2024-08-28

With the rapid development of artificial intelligence technology, the risks and challenges brought by its wide application have become increasingly prominent. The European Union's Artificial Intelligence Act (Artificial Intelligence Act,AI Act), as the world's first comprehensive artificial intelligence legislation, aims to balance technological innovation and social ethics through risk classification and differentiated regulatory strategies to ensure the safe and sound development of AI technology. This article will conduct an in-depth analysis of the EU Artificial Intelligence Act, and discuss its legislative background, core content and compliance recommendations for Chinese companies.

With the rapid development of artificial intelligence technology, the risks and challenges brought by its wide application have become increasingly prominent. The European Union's Artificial Intelligence Act (Artificial Intelligence Act,AI Act), as the world's first comprehensive artificial intelligence legislation, aims to balance technological innovation and social ethics through risk classification and differentiated regulatory strategies to ensure the safe and sound development of AI technology. This article will conduct an in-depth analysis of the EU Artificial Intelligence Act, and discuss its legislative background, core content and compliance recommendations for Chinese companies.

 

Background and Purpose of 1. Legislation

 

The introduction of the EU "Artificial Intelligence Act" (hereinafter referred to as the "AI Act") is not only a response to the current status of AI technology development, but also a forward-looking layout of future AI technology development trends. Its legislative purpose is clear and far-reaching: first, to protect the basic rights of EU citizens, especially the right to privacy and data protection, and to prevent AI technology from infringing on personal rights and interests; second, to encourage European investment and innovation in the field of AI and provide strong support for the development of AI technology through legal means; third, to establish a fair and unified artificial intelligence market, eliminate market barriers, and promote the wide application and popularization of AI technology.

 

Analysis of the core content of the 2. AI Act

 

Risk Classification and Differentiated Regulatory Strategies of the AI Act of (I)

According to the provisions of the AI Act, AI systems are classified into four levels based on their potential risks and impact: unacceptable risk, high risk, limited risk and low risk. Each level is accompanied by different regulatory requirements to ensure the safety, transparency, legality and ethics of AI systems. The following is a detailed description of the four levels, regulatory requirements and examples:

 

 

The (II) AI Act is transparent and interpretable.

The AI Act sets out clear requirements for transparency and interpretability to ensure that the operation of AI systems is clear and understandable to the public. The Act stipulates that AI systems must be developed and used in a way that enables proper traceability and interpretability, allowing users to be aware that they are interacting with the AI system and fully understand the capabilities and limitations of the system. This initiative not only enhances public trust in AI technology, but also promotes responsible use of the technology. At the same time, the AI Act also requires advanced technologies such as generative AI to comply with additional transparency requirements, such as disclosure of content sources and model design, to prevent illegal content generation. These regulations have laid a solid foundation for the healthy development of artificial intelligence technology.

 

(III)'s AI Act Strengthens Accountability Oversight

The "AI Act" strengthens the responsibility and supervision mechanism in the field of AI, and clearly stipulates the key responsibilities of AI system providers and deployers, that is, to ensure the safety, reliability, legal operation and ethical standards of the system. This initiative aims to build a safe and trusted AI environment to protect users' rights and social well-being.

 

The AI Act created a new regulatory body, the Office of Artificial Intelligence, which is responsible for the implementation and overall supervision of the Act. The establishment of this institution not only injects professional strength into the supervision of AI technology, but also marks that AI governance has entered a new stage of organized and systematic, providing a solid backing and guarantee for the healthy development of technology.

 

The (IV) AI Act strengthens data and privacy protections

The AI Act reflects a strong commitment to data and privacy protection, emphasizing that AI systems must abide by data protection regulations when processing personal data to ensure that personal privacy rights are not violated. In addition, the bill also faces network security risks, the development of strict safeguards, and strive to prevent problems before they occur. Regarding the problems of prejudice and discrimination that may arise in the application of AI, the bill also clarifies the direction of supervision and establishes a specific punishment mechanism to ensure that the development of technology does not harm social fairness and justice.

 

The entry into force of the 3. AI Act and the key time node

 

 

4. Compliance Advice for Chinese Enterprises on the Implementation of the AI Act

 

It is important to note that the AI Act applies not only to AI systems established or operating within the EU, but also to entities established or operating outside the EU that provide AI systems to the EU. This means that Chinese companies must strictly abide by the relevant provisions of the "AI Act" when expanding the EU market. For Chinese enterprises, this is undoubtedly a huge compliance challenge. Chinese enterprises can conduct self-examination as shown in the figure below to avoid risks.

 

 

5. epilogue

The introduction of the EU Artificial Intelligence Act marks an important step in the EU's legal regulation in the field of AI. The bill not only provides legal protection and support for the development of AI technology, but also provides useful reference and reference for global AI governance. For Chinese enterprises, in the face of the coexistence of compliance challenges and opportunities in the AI Act, they should actively respond and take the initiative to continuously enhance their competitiveness and market influence by strengthening technology research and development, improving internal management, and enhancing compliance awareness.

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