Zhongcheng Qingtai Gao Jinjun and Cheng Law-abiding Lawyers Attend the Symposium of Directors of the Special Committee of the National Provincial Law Association and the Summit Forum on Cooperation in Knowledge Industry
Published:
2021-04-25
Zhongcheng Qingtai Gao Jinjun and Cheng Shou Lawyers Attended the Director of the Special Committee of the National Provincial Law Association Symposium and Business Cooperation Summit Forum
On March 30, 2019, the Symposium of Directors of the National Provincial Law Association and the Summit Forum on Business Cooperation of Knowledge Lawyers was held in Chengdu. Gao Jinjun, senior partner of Zhongcheng Qingtai Law firm and director of the intellectual property Professional Committee of Shandong Law Association, and Cheng Shoufa, senior partner and secretary-general of the intellectual property Committee of Jinan Law Association of Shandong Province, attended the meeting.
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At the discussion and exchange meeting of the directors of the Provincial Law Association in the morning, the directors and deputy directors of the special committees across the country focused on the theme of building the "Intellectual Property Lawyers Business Cooperation Alliance" and shared their own achievements, experience, and advantages in legal work. And resources to provide opportunities for win-win cooperation among lawyers in various regions.
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Lawyer Gao Jinjun, director of the Intellectual Property Professional Committee of Shandong Lawyers Association, talked about his thoughts on the theme of "win-win cooperation. He said that in the legal profession, there are fewer organized and regular activities, so it is indeed necessary to form a private joint meeting to allow intellectual property lawyers to gather together for warmth. This non-governmental organization should be "open", and its development starts from "copying and imitating learning" before it can go to today, so we are not only advocates but also beneficiaries. Intellectual property lawyers in 31 provinces, municipalities, and autonomous regions in the mainland are a large resource network that can form a model of mutual recommend and mutual achievement. As for the understanding of cooperation should be technical support, resource allocation. There are many branches of intellectual property rights, which are applicable to different laws and regulations. It is impossible for a person to contact and digest all the content, but he may have expertise in a certain field, so everyone together is a comprehensive intellectual property business chain. In terms of resource allocation, lawyers have contact with various industries, and social resources are very extensive. Integrating resources will make services more professional and optimized. Division of labor and cooperation, mutual trust, reduce communication costs, speed up efficiency. Regarding intellectual property business innovation, the core keyword of intellectual property is innovation. When providing services, we must keep pace with the times and innovate in legal services. Including service content (traditional field-craftsman spirit deep excavation, give new content and vitality), service mode (integration of resources-use of symmetry and timeliness of information for sellers and demanders to match transactions), service marketing innovation (guide customers to consume, so that customers are willing to consume intellectual property services).
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Cheng Shining, Secretary General of the Intellectual Property Committee of Jinan Law Association, Shandong Province, believes that the purpose of building the platform is mainly for cooperation and promotion. Traditional businesses also need cooperation, and intellectual property business service capabilities should be continuously improved. He also put forward several suggestions: first, lawyers in major and difficult cases have a high enthusiasm for cooperation, because not only the agency fee is high, but also the personal influence will be greatly improved. However, in simple cases, the enthusiasm of lawyers to cooperate is reduced, so this kind of cooperation is the weakness of cooperation in various places, but if based on such a platform, everyone can reach a basic consensus on the distribution ratio, which may facilitate the promotion and promotion of simple and difficult businesses. Cooperation. Second: the intellectual property business should go higher, such as providing intellectual property trading services to serve customers from the root. If the earliest successful intervention in the customer's needs, it will bring more comprehensive and broader benefits.
During the three-and-a-half-hour discussion in the morning, lawyers from all over the country spoke enthusiastically to show their advantages and resources, put forward methods of cooperation, and explored the possibility of cooperation, which laid a sense of trust and foundation for cross-regional cooperation in the future.
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In the afternoon's Intellectual Property Lawyers Business Cooperation Summit Forum, Gao Jinjun, director of the Intellectual Property Professional Committee of Shandong Lawyers Association, gave a speech entitled "Trademark Legal Services-Open Sesame. The trademark in more than ten categories of intellectual property family is "leading big brother". The leading role of trademarks in the field of non-litigation is as follows: first, trademarks have the highest degree of correlation with other brothers (special signs, franchises, geographical indications, "Chinese time-honored brands"); second, the final embodiment of the value of intellectual property rights is condensed into a symbolic brand (trademark); in addition, with the implementation of the outline of the National intellectual property Strategy, trademarks begin to play a leading role. In the field of litigation, trademark cases themselves have a hot nature, which is most likely to arouse people's interest and attention; some other intellectual property cases are often related to trademarks, such as conflicts between corporate name rights (name rights) and trademark rights, and well-known goods. Unique name, packaging, decoration disputes, etc.
Finally, Lawyer Gao Jinjun introduced the business related to trademark registration agency, other intellectual property business extended by trademark, trademark litigation, and other litigation business related to trademarks. Trademark legal service is an infinite treasure. I hope all lawyers can join hands and open sesame to create a bright future for trademark legal services.
The speech aroused widespread resonance among the participating lawyers, who expressed their willingness to actively strengthen cooperation.
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